This very simple autoresponder is probably the easiest one to use on the Internet. It builds &
manages opt-in e-mail lists for you using very simple HTML editors. It is the favorite autoresponder tool of nonprofit businesses, associations and small business owners. It is also great for beginners because you don't need any particular expertise technically to make it work for you and the dashboards that manage it's different features are very easy to understand.
The Email Campaign Wizard offered with this program is absurdly simple. Among the functions offered are easy send scheduling, preview and test, personalization and a color and fonts picker. Once you are inside the guts of a template and are designing your letter you also have convenient drag and drop functionality and flexible one screen editing.
You don't have to worry about what it is going to look like other. Constant Contact's templates are tested in a number of email enviroments to ensure that they look great when they are received whether they are created in text or by using HTML.
There are also more than one hundred customizable email templates offered with the Constant Content subscription. There is on on-site HTML point and click style editor that allows you to brand and individualize your emails. You can also add you affiliate links to you emails using this function of course.
The
email list management has functions that allow you to efficiently manage your subscribers. There are not a lot of fields but you can input things like the person's address and phone number. You can also easily create groups by using certain perimeters, which makes it easy to compartmentalize your email list if you need to.
You can import and export lists but it only imports addresses from Microsoft Outlook. This could be a drawback for some people who would like to import a list of addresses some other way. Of course you can always input an email list manually into this program. You also have the capability of compartmentalizing the list so only certain members are sent certain materials.
This is a reliable follow up autoresponder program but it is very affordable. Like more expensive software tools you can also add a plug in to your website using Constant Contact. This is a simple pop up that asks your customers & prospects if they would like to subscribe to your newsletter or e-course. This pop up window can also be customized so that it matches the rest of your website.
There are fifteen fields altogether in your file about each contact. This allows you to collect the preferences of those who do join. This is also a
double opt in system which means that people cant' join the list until they are sent a confirmation email. This prevents anyone from being volunteered on to your list and potentially being spammed by you.
If your subscriber changes their mind about getting communications from you further down the line they can click an unsubscriber link at the bottom of the link to opt out themselves or send you an email so you can remove them manually using the central control panel.
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There are many options in this e-mail marketing program for encouraging people to become a subscriber. Think of it as being your own virtual administrative support system. With a Join My List sign-up box for your website, a customizable sign-up form, and a Forward-to-a-Friend option you can build a large email list in no time. Getting your customers to tell other people about your site is one of the best ways to get them working for you as if they were unpaid affiliates and to increase sales. If people like your business or service for you they can send you viral traffic.
There is also a rudimentary tracking system on Constant Contact that allows you to review who opened your emails and who opened certain links. You can also report on stats including open and click thru rates. You can also see who used the Forward-A-Friend function and how many new contacts have joined your list as a result. This mail list management system really helps keep your list clean and streamline how you can make profits with your new prospects.
Constant Contact also prides itself on being a
spam compliant program that has strong relationships with many ISP providers. This means that your email will be able to get past a lot of firewalls. In addition to adhering to the CAN-SPAM act and supporting a strong anti-spam policy, the publishers of Constant Contact are also founders of the Email Sender and Provider Coalition (ESPC).
You also have a place to store images that you constantly may upload to your emails. An image library that comes with your account can store up to five logos, graphics or photographs. There is also a function available that allows you to quickly re-size an image so it fits inside your chosen constant contact template.
For being such a simple and affordable program Constant Contact supports quite a different number of promotions and also offers design templates for all of them. There is a template for newsletters that allows you to add graphics, color and of course any link that you like. You can also design and send out an ezine if you like. Yet another possibility is to send out an e-course.
There are also templates that have a more promotional style. These templates let your contacts know about new products and services and allow you to include photos and coupons as well. You can also put a link directly to PayPal on this site.
Another style of invitation is more like an e-vite and invites your visitors to in-store sales, online events, celebrations and parties. There are even cards on here that are professional in look but that can also help you celebrate holidays with your clients. The templates come in all kinds of seasonal themes. You can also send personalized thank you cards to your client after they make a purchase.
The templates for promotions, newsletters and cards also include themes that are based on different industries. There are designs available for associations, religious organizations and restaurants that you can use as templates.
Yet another perk of using this
affordable autoresponder is that customer support is always available. There are communication specialists to help get you started and customer
Support specialists available to answer all of your questions via an email and ticket format.
It is also very friendly to beginning marketers. There is a Learning Center on the constant contact site and you can also subscribe to an email marketing e-course that gives you hints and tips on how to best integrate the program's features with your business and describes how to make more money by deploying auto responder emails to your customers. These emails also discuss such timely topics as legal issues, how to make sure that your content is deliverable and how to be a persuasive copywriter. So you get a free crash course in newsletter and autoresponder marketing with your subscription to Constant Contact too if you want it.
It is important to realize that this is not a downloadable program and that you must go to the constant contact site to operate the autoresponder system. Of all of the offerings on the Internet this is probably one of the easiest of the subscription sites to use. It is distinguished from other inexpensive programs because it does allow you to use HTML freely within its templates so you can customize your message anyway that you like. This means that once the email is sent all of your links will work if your respondent tries to click on them!
The cheapest package starts at $15 a month and is an unlimited autoresponder, meaning that you can send unlimited emails to your list. You are also entitled to unlimited free phone, chat and email support for that price.
However there is a catch to Constant Contact. The pricing is based on the size of your list. The basic $15 fee only applies to lists of less then 500 people. Lists between 500 and 2,500 will cost you $30 a month. If your list extends to 5000 then it is $50. A list of 10,000 autoresponder clients will cost $75 and a 25,000 subscriber list will cost $150. If you want to manage a list that is even larger than that then you can call Constant Contact customer support and they will probably give you a deal.
You can also get a break on price if you pay in advance. If you pay six months in advance you get 10% off of the entire price of using the program and if you pay 12 months in advance you get 15% off.
If you are not sure whether or not
Constant Contact is for you then you can try taking the free sixty-day trial, which is no risk and does not require a credit card to enroll in.
Email Marketing and Online Surveys by Constant Contact
make it easy to connect with your customers. Try it FREE for 60-Days.